Coca-cola and Pepsi are the leading brands in the Softdrinks industry today.The companies have their unique strategies to attract customers but they have one common thing of all as both the companies use website as a good source to promote the companies.
Coca cola
Coca cola is the leading brand in the industry of coca cola as the company alone holds 43% market share.Coca is considered as the number one soft drink in the world and as most refreshing drink which brings happiness.The website of the company is most featured as it has everything in it,it has options to follow for the customers on major sites.The language used in the website is very good and so is the font.Coke sponsors many big events world wide and help charities too.
Pepsi
Pepsi is the second most famous soft drink in the world.Pepsi is loved world wide becuace of its nice taste and very good price tags.The website of pepsi is very good as it gives its customers the option to view the website in a great and easy way.The websites almost has everything in it as the website has been designed very well and in a manner it looks attractive and helpfull for the customer.The language and the fonts used in the website are very good.
One major differences between the websites of coke and Pepsi is that coca cola provides social media follow options for its customers and Pepsi doesn't. It is a big thing as in today's world it is very important to stay connected to social sites as most of the people use social sites so,in this way its a great option to attract customers.
